Ian HeinigHow to Boost Sales with Emotional Triggers (Or a New Copywriting Framework Only Copywriters Know)It’s strange: words aren’t the most important aspect of your sales copy. In fact, most words in your copy are replaceable.Jul 29, 2020Jul 29, 2020
Ian HeinigThe Ultimate Guide to Writing Website CopyWhat’s the difference between the amateur and the professional salesman?Jan 21, 2018Jan 21, 2018
Ian HeinigInterview from Medellin: Becca Kang — Graphic Designer, World TravellerSundays in Medellin are the laziest. Catholicism shutters most shops and the traffic lulls, sheltering the city in a lush hush reminiscent…Jul 21, 2017Jul 21, 2017
Ian HeinigHow to Find Your Lost Genius and Why It Solves Being a LoserJUNE 19, 2017Jun 19, 2017Jun 19, 2017
Ian HeinigWhy You Need Donald Trump, Says the Liberal“A slight feverishness might deceive a person, but when it has developed into a point when a genuine fever is raging it will extract an…Jan 20, 20171Jan 20, 20171