Impossible Foods has an ambitious mission: To drastically reduce humanity’s destructive impact on the global environment by completely replacing the use of animals as a food production technology. We plan to accomplish this mission by creating the world’s most delicious, nutritious, affordable and sustainable meat, fish and dairy foods from plants — and then letting people around the world choose our products over Old Meat.
Today, our flagship product — Impossible™ Burger — is available in more than 11,000 grocery stores and 20,000 restaurants in the United States, Canada and key Asian markets. We’re rolling out new products, including Impossible™ Sausage Made from Plants, which is now available in more than 15,000 restaurants in the United States and Hong Kong. …
Los productos Impossible™ están hechos para cada platillo y para todos. Este mes, estamos muy entusiasmados de celebrar a nuestra comunidad Latinx. Nos hemos asociado con chefs, restaurantes y colectividades Latinx para donar miles de libras de la Hamburguesa Impossible™ a organizaciones que satisfacen las necesidades de la población Latinx y también ofrecemos Hamburguesas Impossible™ gratis a los propietarios de los principales puestos de tacos Latinx en los Estados Unidos; con fin de promover la nutrición a base de opciones vegetarianas dentro de la comunidad Latinx.
Para la empresa Impossible Foods, es de suma importancia reconocer la influencia que tiene la comunidad Latinx en los Estados Unidos (y alrededor del mundo). Queremos asegurarnos que estamos honrando y destacando gran parte de su trabajo. La cultura Latina y su comunidad han tenido un impacto positivo y han enriquecido nuestros vecindarios, comida, música, arte e historia y ¡Continuaremos celebrando a la comunidad Latinx durante todo el año! …
Impossible™ products are made for every dish and everyone, and we’re so excited to celebrate our Latinx community this month. We’re partnering with Latinx chefs, restaurants, and collectives to donate thousands of pounds of Impossible™ Burger to organizations serving Latinx populations and offering free Impossible Burger to top Latinx-owned taco spots in the US to promote nutritious, plant based options within Latinx communities.
For Impossible Foods, recognizing the influence that the Latinx community has in the United States (and around the world) is very important, and we want to make sure we honor and highlight some of their work. …
Impossible Foods was targeted today by “Lightlife,” a division of the Canadian meat-industry giant Maple Leaf Foods, in a disingenuous, desperate disinformation campaign attempting to cast doubt on the integrity of our products.
The campaign leans on spurious arguments typically used by the meat industry: Attack Impossible’s products not based on their indisputable quality, nutrition, wholesomeness or deliciousness, but based on the number of ingredients — a logic-defying concept with zero relevance to health or product quality, intended to distract consumers from the obvious inferiority of Lightlife and Maple Leaf’s products.
In a nutshell, Lightlife’s campaign is:
Black lives matter. And so do the voices of our Black employees and allies. That’s why in honor of Juneteenth, we’re sharing our platform with our Impossible Black Employee Resource Group (“Impossible BERGers”) to amplify the powerful message they shared internally at this week’s company all-hands meeting.
The following address was written by our Impossible Black Employee Resource Group Committee Chair, Siatta Adams, an analytical chemist and senior research associate who has been at Impossible Foods nearly seven years.
Juneteenth — Black American’s day of Independence — is generally omitted from US History. Many of us were not made aware of the day until we became adults, when we learned about it from community organizations. Prior to this time, the only freedom celebration we knew of was Fourth of July: an Independence Day for some but not all — a day that excluded many Black Americans. …
This month, Impossible Foods and its first-ever Employee Resource Group, Impossible Pride, are celebrating Pride Month virtually due to the ongoing global pandemic. We’re also celebrating at a time when social justice, equality, and human rights are at the forefront of the conversation following the continued acts of violence and oppression against the Black community, as demonstrated in Minneapolis and countless other incidents throughout the country.
To recognize LGBTQ+ history and bring awareness to important topics including identity, privilege and equality, we invited our awesome Impossible Pride co-chairs, Jared Levan and Edward de Leon, to share more about the Impossible Pride resource group, why employee resource groups are important, and what companies can do to cultivate a culture of allyship both inside and outside of the company. …
Note : With the launch of Impossible Burger 2.0 in grocery stores, we’ve expanded our general allergy information section and added some updates to our ingredient and allergen information to provide even greater transparency.
The major food allergens are proteins, most of which are resistant to heat, acid and digestive enzymes . Most foods contain thousands of different proteins, but only a tiny fraction of them have ever triggered allergies. Milk, eggs, peanuts, tree nuts, soy, wheat, fish and crustacean shellfish account for 90% of allergic reactions to food. But many other foods can occasionally elicit an allergic reaction.
In order to develop an allergy, a person must first be exposed to something in the environment that triggers an immune response. In the case of food allergies, the route of exposure is usually ingestion, but may be inhalation, skin contact or injection. …
By Impossible Foods
How to save our planet, one delicious meal at a time.
“In my now 35 years of cooking, this is the most revolutionary product I have encountered.” — Chef Traci Des Jardins
Introducing Impossible™: The Cookbook, made for people who love meat and the earth. Billions of people around the world depend on meat for its nutritional value and the daily pleasure it brings to their lives. But the way the world produces meat today has a devastating impact on the environment-greater than that of any other industry on Earth. So we needed to find a way to produce the meat the world loves, while caring for our planet. And we did. We’re making meat — mouthwatering, craveable, nutritious meat — from plants, so we never have to use animals again. The next step? Enjoy it! …
By Jessica Appelgren, Vice President of Communications, Impossible Foods
I first visited the Alameda County Community Food Bank in 2016, shortly after the spectacular launch of the Impossible™ Burger at Momofuku Nishi in New York City. During that first meeting, food bank leaders taught me about the “protein gap” — a severe shortage of quality protein at food banks nationwide. I haven’t stopped thinking about it since.
By Rebekah Moses, Head of Impact Strategy, Impossible Foods
April 22, 2020
Happy 50th Earth Day, earthlings!
To celebrate, we’re launching this impact calculator to help you measure your environmental progress replacing beef from a cow with Impossible Burger.
Since the first Earth Day in 1970, the goals of early environmentalists appear even more relevant as the stakes have become higher and environmental interventions more urgent.
Collectively, we haven’t done nearly enough, or perhaps haven’t done a few select things differently enough. The existential threats of climate change , catastrophic collapse of wild animal populations, and water pollution loom larger than ever. …