Instoken: An Introduction

Instoken
2 min readJul 25, 2018

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The U.S consists of just over half of all freelancers. In 2017, the U.S freelance industry alone was reportedly worth $1.7 billion. What is fuelling this rapidly growing industry is realisation, apparent to millennials who seek empowerment from being self-employed- no more bad bosses, pointless meetings, or working your life away to fulfil someone else’s vision. The labour market has evolved due to the rising demand for freelance services. However, there are persistent issues that exists in the market. For consumers — trouble finding service providers as a marketplace solely for gig services does not exist; inconvenience of sending proposals for work then having to wait for quotation, thus putting a strain on work efficiency and time management; and the risk of payment and service fraud as conventional payment methods are not secured by contracts. For service providers: insufficient knowledge and guidance upon entering into the gig industry; local market may too small to generate enough income; and revenue loss from high middleman fees.

The ‘Instance App’ is a platform specialised for freelancers/gig workers, a haven where entrepreneurial minds are capable of turning business ideas tangible with negligible start-up cost. The Instance App is basically like eBay, the difference is instead of listing tangible goods, services are listed. Also, you don’t get ripped off for listing and selling your services for a hefty fee due to the elimination of middlemen. The app is powered by ‘Insta’, the main currency used on the platform supported by Ethereum Blockchain. Users can then make transactions confidently as in-App features eliminates fraudulent activities. The Instance App allows consumers to browse, review, compare and evaluate credible service providers, coupled with a platform that lets them visually connect in real-time, elevating the element of trust and comfort. These features will be elaborated in future posts.

The launch of Instance App in Taiwan and Malaysia in 2018 makes it a real and growing marketplace. It is a viable, and proven business concept. Instance has the potential to break cross border trading barriers and power the global services marketplace. Consumers and service providers can benefit worldwide. Find out more from the official Instance website http://instoken.io.

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