Properly tagging your digital content can be the difference between viral success and fading into digital oblivion.

Back in June, I finally did it. I joined Unsplash and posted my first set of photographs to the site. For those of you who are unfamiliar with it, Unsplash is a relatively new platform that’s become increasingly popular. They’re focused on rewriting the rules of stock photography with a more expansive set of creative guidelines, introducing a more altruistic business model, and promoting the creation of photographs that artists actually enjoy creating.

Now, if you’re like most people, you might think of…

How I Made ~$3,000 in Less Than 3 Months

Photo by Pepi Stojanovski on Unsplash

I normally get a “wait…what?” or “I had no idea” or “seriously?” when I tell people that you—yes, you who is not a professional writer—can make money on Medium. Not as some sort of exclusive program where you’re hand-selected from thousands of other writers. Not as some sort of secret agreement with the editors. Nope. Literally *anyone* who publishes content here can make a little extra cash. And sometimes…a lot of littles add up to a lot.

Here’s how it works:

Medium has a program called the Medium Partner Program. It’s essentially a system that allows for you, or anyone else for that matter…

Photo by Jeremy Bishop on Unsplash
  1. Don’t overthink it—just write about what makes you curious.
  2. It doesn’t need to be perfect—stop over-editing it & just publish.
  3. It’ll refine your thought process and add clarity to your opinions.
  4. Writing frees your mind from the noise of overthinking.
  5. Either no one cares, or some people care—don’t be afraid of critics.
  6. You don’t have to know everything to be able to teach something.
  7. You’ll reconnect with old friends and meet new ones.
  8. You may even strike a chord with one or two of your posts.
  9. Through the Partnership Program, you can earn some side-hustle cash.
  10. You’ll form new habits…

Photo by Glenn Carstens-Peters on Unsplash

A basic intro to the world of UTM parameters

Think of an internet link—what‘s the first thing that comes to mind?

If you’re like most people, you probably think of the usual combination of “www.” followed by the website name and finished with “.com,” “.org,” or some appropriate ending.

But what you might not have realized is that companies can use their website links, often referred to as URLs, for much more than simply marking their digital territory. In fact, they can be valuable data gathering tools for marketers at those companies.

Enter UTM parameters.

UTM stands for Urchin Tracking Module and was born out of the earliest version…

Photo by Scott Walsh on Unsplash

By six minutes, I mean that I’m writing this in a six-minute window that I have in my day — it’s just been one of those days. These are six tips I’ve recently used in my daily life that I thought I’d share. Some I’ve written about here before, others I haven’t. Hope one or two resonate with you!

1. Write out your long-term skill development goals on a Sticky Note and put on your desk to always keep top of mind.

2. Keep “nice notes” you receive. I use a simple GMail tag that’s called “Nice Notes” and literally…

Too often we assume that our favorite method is theirs, too. This should also encompass what time of day they like as well. The benefit is that we’d all be more efficient during the day and would be able to only interrupt our colleagues during their publicly known time slot for collaboration.

Try this in your workplace. Just ask your coworker how and when they prefer to interact with you and others and who knows, maybe you and your team’s will be more intentional and cognizant with your daily work.

“Let’s definitely stay in touch.”

Famous last words if there ever were any.

We’re all busy these days. But how do you ensure that you stay in touch with the people in your network that you actually care about? What steps can you take to increase the odds of actual relationship building instead of simply falling into the patter of year-long hiatuses of zero contact?

Here are four straightforward steps:

1. Be Able to Say No to People

One of the toughest parts of staying in touch with people is that you can easily get overwhelmed if you try to stay in touch with everybody you meet. The…

Nearing my 100th day, I quash a few of the most common myths

1. You must be an expert.

If we all waited until we were experts, none of us would ever write about anything in the first place. Writing is a natural act of expressing our view on an idea. It’s a daunting, yet beautiful, way to better understand the world around us through the exercise of articulation. You all know that I’m no expert in many of the areas I write about—sure, I have more experience in certain realms like photography, startups, or social media, but I write about so much more. (See #4)

The beauty of writing about topics for which you’re no expert is that…

  1. What % of expected information shared do I not already know?
  2. What three questions will I ask to fill that remaining knowledge gap?
  3. Assuming 100% coverage by end-of-meeting, what’s the…

Jack Cohen

Days at @FirstMark | Nights at | Insatiably curious. 🌱 I (used to) write here daily. 👋🏽 Now at

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