Aug 8, 2017 · 1 min read
Thanks for talking about this important topic Liam. When I read your tweets last week I began considering my personal brand and how I might adjust my existing brand to help me accomplish what I would like to achieve over the next year.
What helped me figure out where to head with my public facing content/ brand was making a succinct list of goals that I would like to achieve in the short to mid term — goals such as:
- What type of work do I want to be doing in a years time?
- What do I ideally want my work schedule to look like?
- What type of content would I like to be creating right now?
- How would I like others to perceive and consume the content I create?
- How does what I say and do online/ in public now affect the questions raised above?
- How can I adjust what I say and do to better align with those goals/ improve my chances of achieving them?
This is just the beginning of my re-brand — and I’m sure I’ll continue to discover questions that help me form a better idea of what it is I should be doing and saying — but I hope the questions above help someone else kick off their own branding considerations.
Thanks again!
