Instagram was for your best self, Snapchat for everything else. Now? ¯\_(ツ)_/¯
Washington Post

I will continue to use Snapchat because I have a different audience there. Snapchat has been a relationship building tool for me to see what my tween goddaughter is up to (and to share jokes). It’s helped me get to know people I work with who live in different states. I share myself differently there. I could do that in Instagram but it just feels like one more thing to update and watch. Who has time for that? And it annoys me because it’s such a blatant rip of Snapchat that I don’t want to support. I want my tech to be about innovation. Do something new instead of copying what already exists.