Edison Chen: The World Should realized that Made In China Is Not Bad
He may be unable to change the world stereotyped him. However, he attempted to change the world’s stereotype of “Made in China.”
In the New York’s Central Park Modern Sky Festival at the end of September, although not the only protagonist, but Edison’s appearance made many fans be emotional. They have memories of the event 10 years ago before the crown, his talent, his music, and something possible he did not materialize.
While in the afternoon before the show, Edison appeared again at the New York University law school lecture hall. This time, his identity is CLOT brand owner. At that New York China-US Development Forum, he shared his views on making in China with young people in China and the United States.
He thinks it is wrong and unreasonable to say, “this is not bad for China.”
“In terms of Chinese movies, this film is not bad,” this sentence, subtext is that a Chinese film has a lower standard of birth, so this bad film is not bad.
Edison thought this logic is very ridiculous.
He believes that the quality of work standards, the pros and cons of products can not be changed because of the environment, geographical changes. He hoped one day when people mentioned that China made, they would not think of bargains and defective products.
Made in China means poor quality? Do not!
In 2003, Edison Chen created the brand CLOT, participating in their own design, materials, production and other areas. VICE China once filmed a documentary about him, which records the Edison Chen brand store’s hot scene in Los Angeles. There are even reports that some U.S. little brother fights for a pair of CLOT and Nike cooperation models.
His brand is now working with several big brands, but he suffered from foreigners’ distortions of “Made in China” stereotypes in the early days of his career.
Whenever Edison Chen refer to products made in China with foreigners, they would say that the products made in China are poor and “will be recycled for quality reasons.”
When Edison came to NIKE factory at his first time to talk about the joint development of running shoes, he was rejected by NIKE. The factory says they never do shoes for Chinese companies. Edison is not convinced; he said, half of Nike’s products are made in China, why they do not give Chinese people more rights in product design?
Edison can not tolerate this. As a result, he spent three years improving product quality and design to prove to NIKE that Chinese standards of work and creativity are by no means inferior to those of others. 10 years later, his brand and NIKE launched six joint shoes and still in cooperation with NIKE.
The development of made in China in these year
Ten years ago, Edison Chen attempt to cooperate with American brand serval times, which repeatedly frustrated. This decade, “Made in China” label has been slowly decontamination. In addition to the output of goods, “Made in China” has a deeper and broader meaning.
In 2016, a song “Made in China” by Higher Brother spread away at home and abroad. This song let more foreigners hear the rap in China, also made clear that Chinese slowly rise confidence to the “Made in China”.
Last week, the newspaper’s editor had reported on the payment of Alipay and WeChat who were stationed in the United States. In addition to Alipay, China’s Dajiang UAV also makes Chinese design be the pride of China.
Data show that in North America’s high-end UAV market, Chinese Dajiang accounted for about 67% of the share. In the UAV market below $1,000, although the market share of Dajiang is only 36%, it also throws the second place far behind.
In addition, China has also sizzled several major live broadcast platforms in the United States.
The webcast was originally from twitch, a game platform in the United States, but was initially relatively niche in the United States. After the spread to China, it touches on flourishing development.
Maybe you do not know, the United States now popular Live.me and Live.ly two live platforms, are operated by a Chinese company. Live.me is the highest live streaming platform currently available for download and revenue in the U.S. App Store.
The popularity of live broadcast platforms in the United States can also be argued that the Chinese are quietly changing the way Americans live.
Made in China regain the self-confidence
Made in China in the view of foreigners can not change overnight, there are many Americans linked Chinese products and “cheap”, “bad”.
However, whether it is integrating the “oldness” of traditional Chinese culture with the “newness” of fashion, like Edison Chen do, or the “new” going to the world, like the UAVs of Dajiang, Chinese are now regaining the confidence of the great powers because of “them.”
As Edison Chen said at this speech at New York University, the young people of this generation, especially international students, have lived and studied for such a long time in the context of informationization and internationalization. They should also have an overall understanding of what is excellent and comprehensive view.
He said: “Whether it is 10 years, 20 years or 50 years, when China and the world need us to be leaders, our thinking can not be limited to some kind of” Chinese standard “but to truly become the forerunner of the times “
