Professional LesbianWho is your ideal audience?: How to build a simple LGBT outreach plan (Part 1 of 5)This is part 1 of 5 of the 5 part series of How to build a simple LGBT outreach plan. We are going to do a deep dive into defining your…May 18, 2017May 18, 2017
Professional LesbianHow to build a simple LGBT outreach planMarketing to the lesbian, gay, bisexual and transgender (LGBT) community requires a plan. Positioning yourself as the go-to person for the…Apr 27, 2017Apr 27, 2017
Professional LesbianAre you on Twitter? Knock it off with the Auto Direct Messages alreadyAre you on Twitter? Do you enjoy your time on Twitter? Are you annoyed by the barrage of spam coming your way from auto Direct Message’s…Mar 16, 2017Mar 16, 2017
Professional LesbianThe difference between an Advocate and an ActivistI previously posted about the difference between an Ally and Advocate because it became apparent that not everyone knew what the difference…Mar 9, 2017Mar 9, 2017
Professional Lesbian4 ways an RSS feed can help you become an industry expertPart of what I try to accomplish within this blog is to share with you things that I feel can help improve your marketing efforts towards…Mar 2, 2017Mar 2, 2017
Professional LesbianThe benefits of a strong “Call-to-Action”In this post I’d like to talk about calls-to-action. This has come up in a myriad of conversations lately and it seems appropriate to talk…Feb 17, 2017Feb 17, 2017
Professional LesbianBuilding a Strategy and Plan for your LGBT Outreach [Podcast]The meat of this podcast talks in detail about maximizing your LGBT Outreach with a Solid Plan. We go over the following key questions –…Feb 9, 2017Feb 9, 2017
Professional LesbianThe rule of thirds for your social media strategyHave you heard of the rule of thirds before? Perhaps you’ve heard of it from a photographers perspective? That’s where I first learned the…Feb 2, 2017Feb 2, 2017
Professional LesbianIs your target market ‘the ladies across the street?’I grew up in a small town where diversity was scarce, really scarce. I’m not sure how or when being inclusive of everyone became such a…Jan 26, 2017Jan 26, 2017
Professional LesbianWhy is brand loyalty so important in the LGBT community?So this topic is about brand loyalty within the lesbian, gay, bisexual and transgender (LGBT) community. At a networking event I…Jan 6, 2017Jan 6, 2017