Jerry GrzegorzekDesign Thinking as A Tool for Self-ImprovementDesign Thinking is a concept that can help us to improve any product, process or experience.6h ago6h ago
Jerry GrzegorzekIntroduction to Targeting1st do market segmentation, 2nd come up with targeting strategies.6h ago6h ago
Jerry GrzegorzekPsychographic Market SegmentationThe whole market can be segmented in a number of different ways. This article is about psychographic market segmentation.10h ago10h ago
Jerry GrzegorzekBehavioral Market SegmentationThe whole market can be segmented in a number of different ways. This article is about behavioral market segmentation.10h ago10h ago
Jerry GrzegorzekDemographic Market SegmentationThe whole market can be segmented in a number of different ways. This article is about demographic market segmentation.10h ago10h ago
Jerry GrzegorzekGeographic Market SegmentationThe whole market can be segmented in a number of different ways. This article is about geographic market segmentation.10h ago10h ago
Jerry GrzegorzekMy Random Experiences from Renting ApartmentsBetween 2010 and 2016, I used to live in five different apartments in Beijing, China. In this article, I am writing about my various…1d ago1d ago
Jerry Grzegorzek4 Different Ways to Segment a MarketThere is never one correct method to segment a market into smaller more identifiable pieces. Different ways to segment a market will be…2d ago2d ago
Jerry GrzegorzekA Consumer ProfileEach market segment has distinct identity, specific needs and wants as well as preferences. These attributes provide each market segment…2d ago2d ago
Jerry GrzegorzekMarket Segmentation — How to Identify Different Consumer Groups?The whole market consists customers with different preferences. Each group of consumers has different needs and wants to be satisfied…2d ago2d ago