PinnedJoana VieiraCreating a Logo System for Act2getherA case study on how to design for a worldwide social movement8 min read·Sep 5, 2022----
PinnedJoana VieiraCreating a Logo System for ILGAFrom self-originated project, to reality.11 min read·Jan 22, 2019--9--9
PinnedJoana VieiraArt Conservatory of Loures — Brand Strategy & Rebrand attemptIf you’re a professional designer, you probably already had a project where the stars between you and your client don’t seem to align no…14 min read·Jul 14, 2022----
Joana VieiraCreative be like: “I’m on this for way too long to give up now” (1b)This article is the second part of a four-part double series about my take on what happens in our heads when we, as professionals in the…7 min read·Jul 20, 2022----
Joana VieiraCreatives be like: “Well, now I’m on this boat” (1a)This train of thought makes us feel there’s an obligation to keep rowing. It’s a false sense of inevitability that keeps us from making…6 min read·Jun 29, 2022----
Joana VieiraThe Blue Bird’s Brand — IntroductionThis is a path made for anyone that might want to uncover their company’s true purpose, reinforce it, reinvent it, and take it somewhere…3 min read·Jul 30, 2020----
Joana Vieira21 questions to better understand your Brand🌈 A starting point to a thoughtful and open conversation to better understand your brand.3 min read·Jul 25, 2020----
Joana VieiraMaking your own Brand Audit🌈 How to make a Visual, Verbal, and Behavioral Audit to identify everything that you need to be aware of about your brand.5 min read·Jul 25, 2020----
Joana VieiraCheck what do you have about your Brand🌈 Better grasp where your brand is currently standing, pinpoint your company’s highlights, downfalls, and what might be missing.3 min read·Jul 25, 2020----
Joana VieiraCreating an atypical Brand Strategy processHow a process for anyone who might want to uncover their company’s true purpose came to be.6 min read·Jul 25, 2020----