7 tips to create products people want to use and pay for.
1- Define what problem is the product or service trying to solve. Ask your customers.
2- Focus on metrics.
3- Align the product roadmap with the business goals.
4- Prioritise based on business value without neglecting the long run.
5- Frame the problem correctly to the team and give them freedom to come up with the best solution.
6- Iterate often.
7- Try and learn new things. Get out of the confort zone.