Published in Illuminate

·9 hours ago

A Time For Heroes: The Global Medical Response Story

How A Challenger is Changing the Delivery of Healthcare to America. By Julian Aldridge, Founder, Enact Agency I’ve only seen the inside of an ambulance once, and that was quite enough. I’d been having some routine dental work — a filling replaced as I recall — when my dentist of…

Marketing

7 min read

A Time For Heroes: The Global Medical Response Story

Published in Illuminate

·Jul 29

The Struggle is Real. Five Characteristics Every Entrepreneur Has to Own.

By Julian Aldridge, Founder, Enact Agency — It was a hot evening in West Hollywood LA, and my mind to be perfectly honest, wasn’t on the job in hand. …

Marketing

9 min read

The Struggle is Real. Five Characteristics Every Entrepreneur Has to Own.

Published in Illuminate

·Jul 7

All Clear. The First Responder Foundation Story

Why Stereotypes, Assumptions and Preconceptions are so Powerful, and So Dangerous. By Julian Aldridge, Founder, Enact Agency Challengers challenge assumptions, correct? It’s something that we at Enact talk about constantly, and it’s a bedrock of the Challenger ethos. …

Marketing

8 min read

All Clear. The First Responder Foundation Story

Published in Illuminate

·Jul 1

Green Challengers. Longer Term Solutions To Invest In

Better For You. Better For The Planet. By Julian Aldridge, Founder, Enact Agency Introduction. In this second of a two part series, we look at some of the longer-term strategies to help halt global heating, and how you can invest in future technologies to help save the planet, as well…

Climate Change

9 min read

Green Challengers. Longer Term Solutions To Invest In

Published in Illuminate

·Jun 24

Rock n Roll: The Greatest Challenger Known To Man, and Woman.

Part 2: My Ten Defining Musical Moments. By Julian Aldridge, Founder, Enact Agency Series introduction. If, as noted by Vladimir Nabokov, curiosity is insubordination in its purest form, then Rock ‘n Roll is its soundtrack. …

Marketing

8 min read

Rock n Roll: The Greatest Challenger Known To Man, and Woman.

Published in Illuminate

·Jun 16

The Bigger The Challenge, The Greater The Opportunity

How Small Actions Can Effect Huge Change. By Julian Aldridge, Founder, Enact Agency Introduction. In this first of a two part series, we look at how Challengers are helping the world cope with the brutal facts of climate change — and how you can be part of the solution. …

Marketing

6 min read

The Bigger The Challenge, The Greater The Opportunity

Published in Illuminate

·Jun 13

Sometimes the Recipe for Results Isn’t That Hard

Here’s how Twitter thinks about creating and measuring s

Marketing

1 min read

Sometimes the Recipe for Results Isn’t That Hard

Sometimes the Recipe for Results Isn’t That Hard

Published in Illuminate

·Jun 10

Venture Forth Young Man, and Young Woman

Why It’s So Important to Get Comfortable With Being Uncomfortable. By Julian Aldridge, Founder, Enact Agency As workshop moderators one of our primary goals is to get our participants comfortable with being uncomfortable. Before, during, and after the actual workshop. …

Marketing

8 min read

Venture Forth Young Man, and Young Woman

Published in Illuminate

·May 27

How to Turn an Inconvenience Into a Destination

What the Dullest of Categories Can Teach Any Challenger. By Julian Aldridge, Founder, Enact Agency I first heard about QuikTrip gas (petrol) stations during a workshop in Iowa. We’d started our three day time together with a quick round of intros, where the last thing people talked about was their…

Marketing

8 min read

How to Turn an Inconvenience Into a Destination

Published in Illuminate

·May 20

Hidden in Plain Sight

How Intelligent Naivety Leads to Breakthrough Ideas. By Julian Aldridge, Founder, Enact Agency Over the past dozen years I must have played and seen a clip from one of my favorite movies, Dead Poet’s Society, a hundred times. And it never gets old. In the 1989 classic, Robin Williams, playing…

Marketing

6 min read