Kaizen Platform – Medium

Kaizen Platform

Kaizen Platform

News by Numbers: It’s the Journey That Matters

The customer journey is a wild landscape these days. People have so many options for educating their decision making process — from friends…

May 14, 2015

News by Numbers: It’s the Journey That Matters

May 14, 2015

Kaizen Platform

Key Concepts for Understanding the Customer Journey

The customer journey is a marketing term used to describe how a consumer interacts with your brand. Interaction starts before someone is…

May 13, 2015

Key Concepts for Understanding the Customer Journey

May 13, 2015

Kaizen Platform

Facebook: The Thermometer for Your Customer Journey

Over one billion people are active on Facebook. It’s safe to assume that your customers are part of that population.

May 6, 2015

Facebook: The Thermometer for Your Customer Journey

May 6, 2015

Kaizen Platform

From one CMO to Another: Personalization

Erik Ford, acting CMO of Kaizen Platform, Inc., San Francisco shares his views on personalization and how it should be approached to truly…

May 4, 2015

May 4, 2015

Kaizen Platform

Conversations with Marketers: What Content do You Like to Consume?

It’s one thing to generate content for your organization and reach a lot of people, but entirely another matter to truly engage your…

Apr 28, 2015

Conversations with Marketers: What Content do You Like to Consume?

Apr 28, 2015

Kaizen Platform

Conversations with Marketers: Improving the Customer Experience

Originally posted on the Kaizen Platform blog

Apr 27, 2015

Conversations with Marketers: Improving the Customer Experience

Apr 27, 2015

Kaizen Platform

Title: 6 Best Practices for Optimizing Your Travel Website

Travel is a fun and engaging experience. Travel websites should be no different.

Apr 24, 2015

Title: 6 Best Practices for Optimizing Your Travel Website

Apr 24, 2015

Kaizen Platform

Take it from an Expert: How to Win at Social Media

There’s a reason 74 percent of online adults use social media. It’s fun! Part of what’s fun about social media is the way it so rapidly…

Apr 23, 2015

Take it from an Expert: How to Win at Social Media

Apr 23, 2015

Kaizen Platform

News by Numbers: Let’s Get Personal

Whether you’re in the business of B2B or B2C, it’s ultimately an individual you’re trying to reach on the other end of your marketing…

Apr 14, 2015

News by Numbers: Let’s Get Personal

Apr 14, 2015

Kaizen Platform

Take it From an Expert: 5 Social Platforms Your Marketing Team Should Use and Why

It seems like every day, there’s a new social media platform to consider in your marketing plan. It can be overwhelming — determining which…

Apr 13, 2015

Take it From an Expert: 5 Social Platforms Your Marketing Team Should Use and Why

Apr 13, 2015

Kaizen Platform

Kaizen Platform

Kaizen Platform helps you analyze, improve and grow your business through a robust web experience optimization platform and network of expert designers.

Following

Help
Status
About
Careers
Press
Blog
Privacy
Terms
Text to speech
Teams