Kantar FuturesThe third age of consumptionJ Walker Smith and Andrew Curry write: The Third Age of Consumption will be defined by capacity challenges covering cognitive, economic and…Aug 8, 2017Aug 8, 2017
Kantar FuturesTurning the packaged goods business model on its headBy Joe Ballantyne and Andrew CurryDec 14, 2016Dec 14, 2016
Kantar FuturesWhy Trump WonRyan McConnell writes: The news that Donald Trump has won the U.S. presidency is still reverberating. With most pre-election polls…Nov 14, 2016Nov 14, 2016
Kantar FuturesGetting to high value innovationAndrew Curry and Joe Ballantyne write: One of the dirty secrets of business is that most companies grow at around the overall speed of the…Nov 11, 20161Nov 11, 20161
Kantar FuturesBrands and the Zombie ApocalypseThis essay is based on a July FutureView LIVE Webinar presentation given by Kantar Futures’ executive chairman J. Walker Smith about the…Oct 28, 2016Oct 28, 2016
Kantar FuturesFive tips on using futures work in organisationsAndrew Curry writes: A while ago the consultancy Sparknow, which uses stories and narrative techniques to help organizations to effect…Sep 12, 2016Sep 12, 2016
Kantar FuturesCustomers versus brandsAndrew Curry writes: One of the bigger challenges facing companies is that the research suggests that brand is losing its power as a…Sep 7, 2016Sep 7, 2016
Kantar FuturesBrand touchstones after BrexitElisa Birtwistle and J. Walker Smith write: The Brexit crisis isn’t just a crisis for the economy, it’s a crisis of identity. The…Jun 30, 2016Jun 30, 2016
Kantar FuturesBrexit, brands, and the fear of the futureAndrew Curry and Joe Ballantyne write: The Brexit referendum vote has already caused the pound to plummet to 30-year lows on foreign…Jun 30, 2016Jun 30, 2016
Kantar FuturesinSlow growthFinding growth in slow growth worldThis is the third of three posts on how we ended up in a slower growth world, what it means for business, and how organisations can…Jun 24, 2016Jun 24, 2016