Kayla FulleninConsumerAffairs for BrandsHow the internet has revolutionized the modern shopping experienceThe Internet has changed the way we live our lives in major ways and in simple ones, from how we connect with our loved ones to how we…Jan 9, 20171Jan 9, 20171
Kayla FulleninConsumerAffairs for BrandsTop 5 digital marketing trends for 2017Working on your 2017 marketing strategy? From mobile-dependence to programmatic advertising, here’s what you need to know about the top…Nov 28, 2016Nov 28, 2016
Kayla FulleninConsumerAffairs for BrandsWant to rank higher in organic search? Get more reviews.Your customers may hold the key to unlocking better search engine rankings.Nov 1, 2016Nov 1, 2016
Kayla FulleninConsumerAffairs for BrandsHow to measure your reputation marketing effortsA successful reputation management strategy allows brands to positively affect the perception of their brand online. Smart brands are…Oct 18, 2016Oct 18, 2016
Kayla FulleninConsumerAffairs for BrandsIs a bad customer experience ruining your upsell efforts?For many of us, the word “upsell” brings to mind the classic scene in National Lampoon’s “Vacation” where Eugene Levy manages to convince a…Apr 27, 2016Apr 27, 2016
Kayla FulleninConsumerAffairs for BrandsReach more homeowners with smarter consumer marketingAfter a half-decade of sluggish sales, news last month that large appliances (refrigerators, dishwashers and clothes washers and dryers)…Mar 18, 2016Mar 18, 2016
Kayla FulleninConsumerAffairs for BrandsThe importance of reputation marketing for solar companiesThe solar energy industry has grown rapidly over the past few years, with almost 600,000 buildings in the United States using solar as an…Mar 18, 2016Mar 18, 2016
Kayla FulleninConsumerAffairs for BrandsWhy franchises need a centralized marketing voice onlineFranchising has several distinct advantages: easy access to expansion capital with minimal risk and talented, motivated business people…Mar 18, 2016Mar 18, 2016