Chief Product Officer @InviteManager by way of @Intuit , @Digital_Insitght , @KeringGroup, @Pepperdine alum, Ultimate Olympic Insider. On the ground for Rio2016

Jul 11, 2016

2016 Rio Olympic Ticket Prices — July 11th Update

5th straight week of falling secondary market, 100M finals craters

With less than 4 weeks to go before the Opening Ceremonies for the 2016 Olympic Games in Rio de Janeiro, here is my weekly update on secondary market Olympic ticket pricing. This update is for July 11th.

Prices fell across the board in the marquee events in the key marquee events. The Rio 2016 site had big drops of the high demand events including Gymnastics, Tennis, and Track Cycling. Still, the biggest move of the week was a 28% cratering of the 100M finals — perhaps on concerns about Usain Bolt’s injury in the Jamaican Trials. It should be a very unpredictable 3 weeks leading up to the Olympics.

The three events being tracked are:
- Opening Ceremonies (ZO001)
- Men’s 100M Finals (AT005)
- Men’s Swimming 200IM Finals w/ Michael Phelps (SW012)

All tickets dropped this week, from the best tickets at the Opening Ceremonies (-1%) to the biggest drop for the AT005 100M finals which there are still plenty of tickets available on Rio2016.com. Swimming continues to be ones of the hardest events to get tickets for and maintaining a relatively stable price.

Update for July 11, 2016:
- Opening Ceremonies: Get In: $676–61 (-8%), Category A: $2131.80 (-1%)
- Men’s 100M Finals: Get In: $151.18 (-28%), Category A: $927.06 (-7%)
- Men’s Swimming 200IM: Get In: $230.06 (-6%), Category A: $473.87 (-6%)

Note: Prices are sourced from an aggregation of key ticket providers around the world and will be updated in US dollars each week, inclusive of any fees.

About Ken Hanscom
Ken Hanscom is the Chief Product Officer for InviteManager. His firm manages over 15 million tickets and invitations annually and currently oversees the sale and distribution of Olympic ticket allocations for the United States Olympic Committee, NBC Universal, and Cartan Tours, the re-seller of Olympics tickets for 34 countries around the globe. In addition to being the ultimate Olympics insider, Ken is a veteran of the Olympics and will be experiencing the power of Rio 2016 for at least 26 events, including the opening and closing ceremonies, six swimming finals, the 100M finals, the long jump finals and several other marquee events.