PRODUCT MANAGER PROFILE

Patient Data At Your Fingertips

Kurt Biesemans is helping healthcare get personal.

Kit Merker
4 min readMay 7, 2020

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“Make the product for your users, not for yourself,” Kurt Biesemans advises aspiring product managers. In our interview, we spoke about his work in omnichannel healthcare and how he has evolved as a product manager.

Kurt is a healthcare-focused product leader based in Brussels who is working to improve patient/provider relationships through technology. The healthcare industry has a reputation for being slow to adopt new technology. But the coronavirus pandemic is adding new steam to universal digitization. Information technology is coming to healthcare faster than ever.

There is much to do as healthcare adapts to modern technology and user expectations. Kurt explains, “More and more people are aware and interested in their health. They want this information at their fingertips.”

Omnichannel Healthcare

Kurt works on a particular dilemma facing the healthcare industry. On the one hand, people have become more tech-savvy in their everyday transactions with a variety of services. On the other, healthcare providers are late to the party with antiquated systems. As healthcare moves to a more consumer-friendly model, they are…

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