Engage people for a lifetime

Snapping photos and videos for many years has driven me to being more creative each day to keep people engaged. With advancements made in 3-d printing, virtual reality and 4k footage, everyone is consuming amazing content without any sign of slowing down. From new DJ’s to the latest Apps, we are consuming content more than our suggested eight 8 ounces of water daily!

So what is all this content about anyway? Is it all just crap to keep capitalism furiously hunting for your next paycheck? Well, yes. Of course it is. But it doens’t have to been so shallow. Providing value is something every person can appreciate. Value is about all we have left as humans to provide before the robots take a hold of a larger share of our workplace both here in the United States and abroad as well.

But can the robots connect emotionally, intellectually and more importantly daily? Can they feel the trends, the movements in culture or stay up with the news? Maybe?

Engaging people in conversations face to face is getting harder everyday with phones and now #PokemonGo. Instagram, Twitter, Facebook and lets be honest you got a few more on your phone as well that you can’t wait to check your notifications for. So how do we keep attention now and in the future.

Storytelling. I mean besides the special effects look at movies like Star Wars, or Lord of the Rings! Even shows like Game of Thrones, Waling Dead, Breaking Bad, Dexter…these all follow story.

However, story tellers in the modern and progressive age are most likely moving away from books/novels and into the virtual reality, video game and feature film space. Television is reaching a new level with Netflix, Hulu and Amazon Prime.

Engagement is SO KEY! This is the trickiest step of the 3 E’s.

But how? Why are you still reading this? Are you intellectually challenged? Emotionally involved? Philosophically driven to figure out what each word is meant to reveal?

Engagement in relationships is a lot of work. You must keep your significant other interested in your when there is literally BILLIONS of other people who could steal your loved one with one cute text or wink of an eye. So how do you do it?

Consistency! Being creative, confident and consistent with you marketing and advertising can lead you to a life long engagement from friends, family, co-workers, loved ones and internet friends/followers. By taking the time to really focus in on what people want and then triggering that desire to a tangible solution can ultimately lead to an eternity of respect, loyalty, and genuine durable relationships.

Is your brand out there searching for that special someone?

How can you engage them other than Tinder/LinkedIn?

I can help! Let’s connect!

Kyle Notkin