Darren Huston Talks Direct Booking, HomeAway and Unicorns

Kristi Louis
Aug 2, 2019 · 1 min read

Priceline Group’s attempt to build an effective home rental product is proving a challenge, but CEO Darren Huston maintains the company had no interest in acquiring Home Away because of its business model and the high cost.

Priceline Group CEO Darren Huston said he’s annoyed by the efforts of hotel brands to push back against online booking sites.

darren huston, darren-huston
darren huston, darren-huston

The conversation with Phocuswright founder Philip Wolf, which included a discussion of Priceline Group’s operating structure, allowed Huston to provide his candid assessment of why he had no interest in acquiring Home Away before its sale to Expedia last year.

Also Read: Darren Huston Good Move In Travel Industry

On both fronts, Priceline’s relationship with hotel chains and its decision not to attempt to acquire HomeAway, Huston was elaborating on remarks he’s made over the last few months.

Huston also questioned the viability of ride sharing giants as they begin to mature.

Read Full Article @ https://skift.com/2016/03/09/priceline-group-ceo-talks-direct-booking-homeaway-and-unicorns/

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