As we close the 2018 crypto space in a overall bear market, many digital assets have exited, failed, scammed out, or teams have abandon developments due to fund shortages. Many have called 2018 the crypto purge and with over 1200 project label dead, the Kubo team is hard at work developing real use cases to allow the masses to adopt crypto into their daily life. Starting this weekend, the Kubo project will have its own online clothing store that will provide investors and customers the ability to use Kubo tokens and fiat to buy various types of clothing and accessories.
The online store will be called “Kubo Fit” and will have a focus on both casual wear and sports attire for men and women. The Kubo Fit store will allow Kubo to grow into a new demographic and group of consumers that can promote the project to those outside of crypto and in turn generate interest unto the project. This in turn will help in the marketing and promotion aspect of the project as customers that engage in social media can share photos and media content building awareness for the Kubo brand. The online store will also provide the project with another source of revenue to allow the project to continue developing without fear of costs or lack of funds.
Though a small step forward in the eyes of critics, the Kubo Fit online store marks another step forward to creating use cases to use Kubo in the real world and shift the mindset of the investors from just “hodling” their assets to actually using the crypto asset as a currency to exchange for goods/services. This falls in line with Kubo use case to act as a micro payment option and developing a vendor ecosystem for not just for investors but end users that will be using the Aeryus and Epic app+platform to facilitate their transfer from crypto asset for goods/services.