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Kwam The Copywriter

Kwam The Copywriter

Me and the not-so-Super Bowl ads.

In my multi-decade career, I’ve been able to hit a lot of milestones. Winning ADDYs, lecturing at my alma mater, judging award shows… all…

Feb 17

Me and the not-so-Super Bowl ads.

Feb 17

Kwam The Copywriter

Hey Look, Another Uninformed Opinion On AI!

So, it’s 2023 and EVERYONE is talking about AI.

Jun 22, 2023

Hey Look, Another Uninformed Opinion On AI!

Jun 22, 2023

Kwam The Copywriter

The Answer Is… NO.

I could start this off by blaming the pandemic, as everyone else does these days — but I won’t. I mean, yeah, it was horrible and…

Jun 6, 2022

The Answer Is… NO.

Jun 6, 2022

Kwam The Copywriter

Desperate, But Picky: Brand Loyalty and Coronavirus Shopping Trips

So, we’re all cooped up. That kinda sucks.

Mar 31, 2020

Mar 31, 2020

Kwam The Copywriter

You’ll Never Believe What You’re Doing Wrong With Your Content.

Once, just as I sat down with a potential client who was very excited about starting their own company, I overheard the most horrifying…

Feb 10, 2020

You’ll Never Believe What You’re Doing Wrong With Your Content.

Feb 10, 2020

Kwam The Copywriter

The OTHER Freedoms of Freelancing

Oooooh. FREELANCING.

Feb 10, 2020

The OTHER Freedoms of Freelancing

Feb 10, 2020

Kwam The Copywriter

Five Reasons You Shouldn’t Be Writing Copy (or Content, or Whatever the Kids Call It Now)

Just because you “can” doesn’t always mean you should.

Oct 29, 2019

Five Reasons You Shouldn’t Be Writing Copy (or Content, or Whatever the Kids Call It Now)

Oct 29, 2019

Kwam The Copywriter

It’s LinkedIn, not HookedUp.

Networking? Yes. Canoodling? Not so much.

Jun 19, 2019

It’s LinkedIn, not HookedUp.

Jun 19, 2019

Kwam The Copywriter

BEFORE YOU FREELANCE…

Five things to consider before taking the leap into independent contracting

Aug 8, 2018

BEFORE YOU FREELANCE…

Aug 8, 2018

Kwam The Copywriter

I Should Have Been a Garbage Man.

I presented with the confidence and swagger of Bill Murray, and taped my ideas to the wall, just as he taught us. I HAD IT, man.

May 21, 2018

I Should Have Been a Garbage Man.

May 21, 2018

Kwam The Copywriter

Kwam The Copywriter

Creative Director / freelance copywriter & content expert w/25+ yrs. exp. Hookin' up words and phrases and clauses. Native New Yorker living in DC.

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