5 Smart Ways to Generate B2B Leads in India

Most Business in India often deals with the problems of not having much quality leads for their revenue. Although there are many options available for B2C business, when it comes to B2B business only a few options are available.

In this blog, let talk about a few ways and effective strategies to generate B2B leads in India

Telecalling

An extremely easy and effective way to have direct contact with customers is to call directly to your audience, All you had to do is to do a market search in your niche category and sort out the data from the business directory and social media and hire some agency or salesperson to call them to brief about what you're offering and what will the benefits.

Direct Mail or Email Marketing

The best online and effective way is to directly reach to the customer inbox, is to mail your business information. You can use the email directory sites like Find that Email to hunt out the email address of your potential clients. More Email Address more potential customers. There are many email tools that can send the bulk email at once and you can also have the report to see how your email campaign performs.

Social Media Marketing

After 2016, Social Media has become the major player in marketing. There are billions of user’s actives on these social media platforms every day with millions of business pages and profiles. Let’s talk about a few stats of known social media platforms:

• Facebook-2.45 billion users with 60 million business accounts. According to research around 53% accounts were redirected to sign in to apps ad websites
• Instagram-32% of all internet users are on Instagram including 8 million business profiles
• Twitter-330 million active users and it’s a great platform to increase your brand loyalty as 77% users feel more positive when their Tweet has been replied to
• LinkedIn-fastest growing social media networks with 610 million users. 97% of B2B marketers use this platform to generate leads

Online Leads/ Organic Leads

These works better with time and money, to rank up in the niche search terms to work patiently and consistently on your Website SEO to rank in search engines. You can use the call-to-action button to drive your customers to a specific lead generation landing page. You can drive more customers by running an AdWords/ PPC campaigns, which cost you some money.

Lead Generation Companies

You can always go for some lead generation companies to drive the audience to your website or to increase customer engagements to your brand profile which results in generating more effective leads for your business

Conclusion

When it comes to generating more leads for your business in India, these proven steps will be more effective in you have proper research regarding all your target audience, your brand presence, the fully-optimized website to minimize the bounce rate, and your customers will get what they want.