5 Ways to Optimize Your Blog Post For SEO
SEO (Search Engine Optimization) is been a change thoroughly, due to recent updates by Google there are drastic updates & change algorithm. Due, to updates, the algorithm is getting smarter & smarter day by day. This makes more difficult for the marketer, SEO experts, and manager to rank their website on the Search Result.
While authentic, unique and relevant content is still the priority, in SEO. But due to recent updates, developing content isn’t that easy, now you can’t use many synonyms, you need to maintain the keyword density from 1 to 3% any keyword stuffing or exploiting the guidelines, will turn into a crash without any prior notice.
Moreover, those activities, which ensure the results in past — wouldn’t be effective anymore. We all know 50% of searches are turn into a voice search. Moreover, buyers are getting smarter and aware of each & everything — before making any purchase.
So, now you need to scrutinize your content and strategy one more time and make some changes to be in the run of organic business. We’ve been sharing 5 important points; How to optimize your blog post For SEO to enhance the reach!
Scrutinize Your Research
While writing a blog or optimizing any web-pages Keyword research is an essential factor. Most of the time, marketers naturally put the keyword, without knowing the search volume and reach of that term particularly.
You don’t need to worry about the keyword research part, there are several free tools available online; it will help you find the right keyword according to your blog or article that may you have not considered before.
Some, of the best tool, is Google Keyword Planner or SemRush both are the great tools to use, while you can spy on your competitors and find out; what keyword and phrases working on them If you are looking for a freebie then:- Kwfinder, Ubersuggest, or keyword.io will be a great alternative for a start.
Appropriate use of Keyword throughout the post
After using the above tools and doing research, you have all the relevant keywords. Now it’s time to place them accordingly — that will make a more impact and helps crawler to crawl throughout your blog; which makes the indexing easy and increase the chances to show your post on the search results.
There are some places in the blog, where you need to put keyword-for more impactful results.
- TITLE
- Heading & Subheadings
- Your First Paragraph of Blog
- Conclusion Text
- On the Anchor text ( on the related website)
- Title Tag & Meta Description
Note:- Researching keyword and putting them on the content is another scenario. Don’t engage in keyword stuffing maintain the ratio; Keyword stuffing on the blog decreases the readability of the blog and makes hard to read. Moreover, it irritates the user and also been penalized by Google itself.
Creates an Interlinking
Through your blog, you want to provide value to your reader and engage them as much possible. Where interlinking of your blog and give reference to other blogs, gives an exceptional engaging ratio by your reader.
Moreover, by giving references — you are enhancing your networking and widening the reach of your post. Moreover. Interlinking is also appreciated by Google — Helps the crawler all around and collect more information,
Revamp Your Images
This mistake is been done by a lot of marketers or bloggers. We indulge so — much in making our content unique. We ignore images completely. Where image optimization is equally important as content optimization. Where Google can’t read images-But they do read the Alt-tags mentioned in the images and also rank the images on the search result. Which equally helps to escalate your blog.
Never Ignore Social Media
Social Media holds the largest user base and 60% to 80% of leads is been a drive from Social Media. Ignoring social media for your blog would be the last thing you were doing. We all familiar with social media and spend most of the time on it.
Rather than posting your picture, you can post blogs out and utilize several social media platforms accordingly such as:- Twitter/ Facebook/ Instagram/ Snapchat or even Whatsapp.
Conclusion
These are some basic but important points to note-down while writing or planning your next blog. While you are writing for an SEO Service company or your personal growth. These points will help you out throughout and enhance the reach of your blog — that you never had. Keep writing-Keep sharing Value…
