We’ve all been there. You meet someone and feel that special twinge in your heart–the “spark” some call it. You realize this person is interested in you as well. Did they feel that same feeling? There’s only one way to find out: communicate with them. Find out if…

Content marketing used to be seen as a fancy way of saying “I have a blog.” But over the last 5 years, content marketing has quickly evolved to mean so much more. Today, content marketing includes social media, blogs, third-party articles, email marketing…

Marketers are frequently up on their pulpits, preaching about how to best reach a customer base. I’m here to tell you that it all comes down to the one-to-one relationship that a customer feels he or she has with a brand…

For many of us, social media channels are so much a part of our daily lives, that we don’t really remember a time without them. In reality, social media as we know it today didn’t exist until 2002 with the introduction of Friendster, followed by MySpace. While…

Much like Big Foot or the Loch Ness Monster, the ability to code the perfect email — one…