…ny, of making rapid progress through the whole stack of the problem and solution by ‘making stuff’. It’s an approach that gets further, faster - because it looks at technology, data analytics, operational capabilities, talent and staffing, commercial models and pricing, measurement and KPIs, product lifecycle management and capital, structure and geography — and makes it progressively more real in a continuous cycle of make-test-learn. This accelerates transformation by rendering it tangible and testable as you go.
…. It often underestimates the strategic context of how specific industries and markets really work. Truth is, it’s easy to come up with beautiful, clever ideas without the burden of understanding constraints — but this is where the genuinely transformational stuff is probably hiding.