Leo BurnettBrands Get Immersive for the ’GramHow brands are building online impressions by constructing made-for-Instagram selfie funhouses, writes Arc Associate Creative Director…Jul 31, 20181Jul 31, 20181
Leo BurnettinThe LeoScopeThe Unsexy Middle GroundLeo Burnett Chicago EVP, Head of Planning, Nic Chidiac discusses how agencies can find middle ground between hard data and human…May 4, 2018May 4, 2018
Leo BurnettinThe LeoScopeAltering the Shopper Experience With ARHow brands are delighting, surprising and serving consumers throughout the retail experience, writes Arc Senior Art Director Glenn MadiganFeb 7, 2018Feb 7, 2018
Leo BurnettinThe LeoScopeOn Building a Successful StrategyLeo Burnett Chicago Strategy Director Ariel Tishgart shares her approach to crafting a plan that inspires award-winning creative workJan 31, 2018Jan 31, 2018
Leo Burnettin35 West WackerDay in the Life: Scott SmithFilmmaker, writer, artist, mentor: Step inside the day of this Leo Burnett creative directorJan 23, 2018Jan 23, 2018
Leo Burnettin35 West WackerA Perfect Marriage of Creativity and DataAfter winning the top spot on 2017’s YouTube Ads Leaderboard, creative chief Britt Nolan says the video site’s huge audience is the real…Jan 17, 2018Jan 17, 2018
Leo Burnettin35 West WackerThe Creative Essentials of Colleen Capola, Senior ProducerFamily, friends and fitness. These are the things that keep Colleen creative inside and outside the walls of 35 W. WackerDec 27, 2017Dec 27, 2017
Leo Burnettin35 West WackerDay in the Life: Michelle MahoneyCorporate social responsibility is just the tip of the iceberg for the agency’s vice president, director of community engagementDec 19, 2017Dec 19, 2017
Leo Burnettin35 West WackerThe Creative Essentials of Carlos Murad, Creative DirectorRun, relax and repeat. From actual marathons to marathon streaming sessions, these are the things that keep this creative director in peak…Nov 27, 2017Nov 27, 2017
Leo Burnettin35 West WackerSpanish Lottery, Leo Burnett Madrid Elevates Holiday Spirit With ‘Danielle’The 20-minute short film transcends expectations with an interstellar love storyNov 22, 2017Nov 22, 2017