Loup Ventures

After a day of letting Apple’s Far Out event marinate, Gene shares his takeaways, including:

  • iPhone 14’s Emergency SOS with satellite connectivity: This is a technological step forward for Apple and marks the first sleek form factor satellite offering apart from GPS. Use cases: emergency workers, people in the backcountry and also a safety net for network quality issues in urban areas.
  • Watch Ultra: Apple took a page out of Rolex’s marketing and elevated Watch’s advertising with extreme use cases like deep-sea scuba diving, marathon athletics and extreme sports.
  • Product pricing maintained across the board: One of the great things about Apple is their excellence in navigating supply chain even in a climbing cost environment.

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