Maikel SallesLoyalty: Transmedia Strategies and Digital MarketingTransmedia can be a powerful strategy for delivery companies like Chegou, to maintain active communication and build customer loyalty in a…May 30, 2023May 30, 2023
Maikel SallesTelemedicine in remote guidance during the pandemicHospital Madre Anatolia faces the challenge of meeting the demand of a large number of patients who need guidance during a pandemic…May 30, 2023May 30, 2023
Maikel SallesGamification as an engagement strategyGamification is a technique that uses game elements in other areas, such as work or study, to make an activity more interesting and make…May 26, 2023May 26, 2023
Maikel SallesPlaying with fear, to conquer securityFocusing the user on solving a problem or improving an experience is nothing more than personalizing development. Therefore, when we talk…May 26, 2023May 26, 2023
Maikel SallesWhen it comes to MVP: “Done is better than perfect”Without going into the merits of research and validation of the idea, and considering that DropCube is a product that has a market, it is…May 26, 2023May 26, 2023
Maikel SallesThe importance of technical knowledge in art directionMVD — Brasil (More Versatile Design) did not measure efforts to assemble a creative team and develop a high-level project, however the…May 26, 2023May 26, 2023
Maikel SallesStorytelling in communication with young audiencesDasAuto has developed a product that clearly has a mostly specific consumer, therefore, it knows the public it must reach in its…May 26, 2023May 26, 2023
