Mark PasetskyI have a confession to make.I’ve never been happy with my company’s branding.Feb 5, 20201Feb 5, 20201
Mark PasetskyWith all the noise around the Super Bowl, impeachment and election, how can I break through all…Create your own content and distribute via your owned media channels PLUS social media.Jan 30, 2020Jan 30, 2020
Mark PasetskyDon’t get in your own way when it comes to PR outreach.From cultural missteps to bad timing, it’s easy for brands to get in their own way when trying to secure positive press coverage.Jan 28, 2020Jan 28, 2020
Mark PasetskyWhen do you distribute news internally?If it’s big news, I recommend distributing it as close to the announcement as possible.Jan 28, 2020Jan 28, 2020
Mark PasetskyDo you believe in press conferences?…only if absolutely necessary and you have HUGE news.Jan 28, 2020Jan 28, 2020
Mark PasetskyWhat’s the best way to raise awareness of a small business?There are lots of options.Jan 28, 2020Jan 28, 2020
Mark PasetskyWith all the noise around the impeachment and election, how can I break through all this news?Create your own content and distribute via your owned media channels PLUS social media.Jan 28, 2020Jan 28, 2020
Mark PasetskyWhat’s the preferred length of a byline or op-ed article?Great question.Jan 28, 2020Jan 28, 2020
Mark PasetskyHow do I build better relationships with the media?The best way to build solid media relationships is…Jan 28, 2020Jan 28, 2020