Will HaireAmazon Announces Advertising Platform MergerToday, September 5th, 2018, Amazon Advertising Team posted this blog article and sent out a mass email notifying all advertising of the…Sep 5, 20181Sep 5, 20181
Will HaireTHE AMAZON ADVERTISING TRIANGLEUnderstanding the fundamentals of advertising on Amazon can help manage your expectations for achieving specific outcomes. The Amazon…Aug 15, 2018Aug 15, 2018
Will HaireOptimizing Your Campaigns For Efficiency Part 2: Zero Sale KeywordsZero Sales Keywords are poor performing terms entered into our Sponsored Product Manual Campaigns. These keywords could still be relevant…Jul 17, 2018Jul 17, 2018
Will HaireOptimizing Your Amazon Sponsored Product Campaigns For EfficiencyPart 1: Zero Sales Search TermsJul 4, 2018Jul 4, 2018
Will HaireAdvertising Tips to Crush Amazon Prime Day 2018I’m keeping this short and sweet. No reason to digress. Here are some quick tips for anyone prepping for Prime Day, which is going to be…Jun 26, 2018Jun 26, 2018
Will HaireAmazon Keyword Analysis & Listing Optimization: Finalizing Your Amazon Product Listing Search TermsIf you’re still reading, you’ve made it through the first three parts of our Amazon Keyword Analysis & Recommendations series…Jun 11, 2018Jun 11, 2018
Will HaireOptimize Your Amazon Listing For Conversions: Improve Product RankingWe’ve looked over how to find keywords that are right for your product and how to properly insert them into your listing’s backend search…Jun 11, 2018Jun 11, 2018
Will HaireOptimizing Your Amazon Listing’s Backend Search Terms Using Seo Keyword DataNow that we’ve covered the different types of Amazon keyword themes and how you can best identify the right search terms for your unique…Jun 11, 2018Jun 11, 2018
Will HaireAmazon Keyword Research: Using User Intent to Focus Your Keyword ResearchWith over 2 million sellers worldwide and counting, Amazon marketing tactics are constantly evolving as the company seeks to provide a more…Jun 11, 2018Jun 11, 2018
Will HaireHeadline Search Ads: 4 Conversion-Boosting StrategiesCarving out opportunities for exposure is a highly necessary step for Amazon sellers. After all, brands are often competing against dozens…May 30, 2018May 30, 2018