Marketing PrinciplesinMarketing Principles for StartupsBenefits vs FeaturesHow to emphasize the benefits not features of your startup’s product.Nov 7, 2016Nov 7, 2016
Marketing PrinciplesinMarketing Principles for StartupsHow to Price Your Startup ProductExplaining a relatively simple pricing system to generate prices that increase profitability.Oct 20, 2016Oct 20, 2016
Marketing PrinciplesinMarketing Principles for StartupsIt’s All About The CustomerA few years ago, Paul Graham Co-Founder of Y Combinator wrote a post on startup failure. In it he explains:Oct 6, 2016Oct 6, 2016
Marketing PrinciplesinMarketing Principles for StartupsFact: Marketing Matters for StartupsA good product is necessary for success but it does not guarantee success. Marketing is critical to generating demand and ultimate success.Sep 29, 2016Sep 29, 2016
