Matt BertulliEncourage In-Store Returns for Online OrdersI’ve always pushed my clients to encourage their customers to return goods in-store.Nov 24, 2016Nov 24, 2016
Matt BertulliThe 5% of emails that deliver a third of email revenue | eCommerce Benchmark Report Q3 2016When it comes to acquiring and retaining customers online, email marketing is the easily accessible tool you can leverage now to create…Oct 21, 2016Oct 21, 2016
Matt BertulliMerchants, Don’t Make This Mistake — Go Around Legacy Technology!This post is for retailers, brands, and wholesalers who have a decade or more of business history and are carrying a good amount of…Sep 29, 2016Sep 29, 2016
Matt BertulliHow to Turn First-Time Visitors into Valuable CustomersThe other night, a friend of mine was talking about a guy she met on Tinder who she had spoken to on the phone once and had a date with…Sep 22, 2016Sep 22, 2016
Matt BertulliThe Retail Merchant’s Guide to Hiring an eCommerce Manager - Part 2This post is the continuation of my series on hiring an eCommerce Manager, for the first part of my guide click here.Sep 8, 2016Sep 8, 2016
Matt BertulliThe Retail Merchant’s Guide to Hiring an eCommerce Manager — Part 1Not a week goes by without me getting at least one email from a merchant asking if I know a good eCommerce…Sep 1, 2016Sep 1, 2016
Matt BertulliThe Biggest Mistake Merchants Make (And How to Avoid It)The summer is almost over, and back to school signs are everywhere, yet despite that, I can’t even count the number of times I get calls in…Aug 25, 2016Aug 25, 2016
Matt BertulliThe Future of Work: Is Retail Adapting Fast Enough?All this talk about artificial intelligence, robotics, augmented reality, autonomous driving, high speed hyperloops, and the many other…Aug 18, 2016Aug 18, 2016
Matt BertulliFacing Your Biggest Challenge: Retail’s People ProblemWe have two major, foundational shifts happening in commerce right now that are changing how we staff and train the next generation of…Aug 11, 2016Aug 11, 2016
Matt BertulliMoving Forward in Retail: Your Past Successes Don’t Mean Shit!You’re only as good as your last success.Aug 4, 2016Aug 4, 2016
