hey daniel, good article for a world with a lot of nails ;-)

i think that looking into a not-so-far-away furure bots will help people where now humans do the conversation (customer support, to dramatically save money) or where you need standard-information and dont have/want an app for that (e.g. table reservation in restaurant). or like you point it, where for a simpler question with a simple answer the value of personalization is high.

In the (more) distant future we will see how bots develop. I see in bots not the (shitty) messenger-contacts they are now, I see natural language as an intuitive way to communicate with maschines – in text, in voice, however it makes sense given the current situation or the preferences of the user. And its not only the answer in natural language they give. they also provide richer information, with user interface elements we use now in apps and websites – but more personalised/related to the question. and there i see the main strength of also the concepts you see rudimental in messenger bots as cards/message templates: asking for the information directly how you are used to in the human world and then getting instant access to data. if this data is a text reply, a diagramm, a video or an object you can see and touch in AR/VR is a question of where the value for the customer is the highest.

just a few thoughts I had after reading your article. looking forward to hear your opinion on that :-)