How to generate long-tail keywords?

Long-tail keywords are the most searched and unpopular keywords. These keywords usually have low competition and are worth it. Usually, long-tail keywords are keywords of 3 to 4 words that are very specific to your business.

Long-tail keywords are how you generate organic search traffic to your website. Long-tail keywords are context to your content hence they have a better conversion rate. Long-tail keywords rank higher, so it fuels the blog strategy by building a strong conversion funnel.

Now let’s look into the process of curating long-tail keywords.

1. Search for the seed keyword on a tool.

The seed keyword is the primary keyword relevant to your business. It is also known as head keywords or main keywords. These keywords are the foundation for your business. These keywords cannot be changed or modified. Usually, they are of one or two words only without any modifiers.

2. Generated a list of keywords

By using a keyword planning tool, generate keywords, and separate the keywords based on the no.of words in it.

3. Pick a relevant long-tail keyword.

By choosing a relevant long-tail keyword we start our long-tail keyword search. This particular keyword will help us generate another set of only long-tail keywords.

4. Search again

Generate keywords again using the long-tail keyword as the seed keyword again. This list of keywords is the long-tail keywords that we wanted. These keywords are the ones that the audience uses much.

Long-tail keywords can improve your page performance by 91%. 50% of the keywords should be long-tail keywords. By doing so it helps rank on SERPs for voice-assisted searches. Long-tail keywords is an exceptional SEO tactic. It has low CPCs (cost-per-click) and high CTR (click-through-rate). All things considered and discussed, don’t forget to use long-tail keywords in your business.