Mel LeeFacebook is killing engagement.This is my personal opinion on how Facebook’s new approach to brands on the platform is making things harder for small businesses in NZ.Sep 30, 2014Sep 30, 2014
Mel LeeThe harsh reality of being a small business owner in New Zealand.There’s a harsh reality to living in New Zealand as a business owner.Sep 16, 2014Sep 16, 2014
Mel LeeinThe Sharing EconomyA sharing economy relies on you having an online reputation.And how to safely build one.Aug 25, 2014Aug 25, 2014
Mel LeeThere’s nothing wrong with loving Facebook.Justification for being the opposite of a Facebook cynicJun 6, 2014Jun 6, 2014
Mel Lee8 ways to win the fight for eyeballs in the Facebook newsfeedYes, your organic reach is decreasing. Here’s what to do about it.Jun 4, 2014Jun 4, 2014
Mel LeeThe things I learnt about UX from working a shift at McDonald’s.Thoughts from a girl who has no experience in either.May 31, 2014May 31, 2014
Mel LeeThe Homepage: A EulogyA woeful tale of the demise of a web destination in 2014.May 30, 2014May 30, 2014