Melissa J Garza (she/her)I am startinga “new chapter” in my life and have only recently noticed what a loaded phrase that is.The phrase “starting a new chapter” can conjure images of new and exciting things — a college acceptance, a new baby, a promotion — or…Oct 2, 20221Oct 2, 20221
Melissa J Garza (she/her)Thor: Love and Thunder — A Social Media StrategyIntroduction:Aug 4, 2022Aug 4, 2022
Melissa J Garza (she/her)A social media ethics guide and crisis response plan are more important than your content calendar.Social media is undoubtedly the predominant space for businesses and organizations to connect with and create loyal customers. However, the…Jul 8, 2022Jul 8, 2022
Melissa J Garza (she/her)Niche Platforms: A Social Media Strategy NecessityIn an age where the number of likes or retweets can catapult a brand, why would a company consider taking a road less traveled? Niche…Jun 4, 2022Jun 4, 2022
Melissa J Garza (she/her)AOL Instant Messenger (AIM)- The History of Social Media, Integrated, & Inbound MarketingIn the 1990s, no one could rival America Online (AOL) for access to the internet. Mailboxes across the country were crammed with AOL disks…May 15, 2022May 15, 2022