JJ (Joanna Jaoudie) – Medium

JJ (Joanna Jaoudie)

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UCD Trending

From archetypes to personas and mindsets

More than semantics — a look into the origin of archetypes, the adoption and issues with personas, and how these user research methods…

Jun 30, 2023

Photo of a masked man emerging from the shadows

Jun 30, 2023

JJ (Joanna Jaoudie)
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UCD Trending

The Return to Human: Unlocking the Importance of Understanding Emotion in Service Design (a…

Our most defining moments and memories are always associated with an emotional state. Our survival depends on it. Events and interactions…

May 21

The Return to Human: Unlocking the Importance of Understanding Emotion in Service Design (a…

May 21

JJ (Joanna Jaoudie)

Claiming your Cognitive Liberty

Understanding where our constructs and value systems come from, in addition to how we can pave our own path with authenticity and…

Jun 25, 2020

Claiming your Cognitive Liberty

Jun 25, 2020

JJ (Joanna Jaoudie)

How social media can rub you the wrong way

Over the last few months, I have substantially decreased the amount of time I spend on social media. I’ve done this for a number of…

Oct 18, 2016

Oct 18, 2016

JJ (Joanna Jaoudie)

JJ (Joanna Jaoudie)

Senior UX designer at Capgemini Invent. HCI and Cognitive Psych background 🎓 | With occasional controversial views

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