Mike HinesHow Two Casual Games used GameOn to Engage Their PlayersSo you want a competitive casual game? One that engages users in friendly (hopefully friendly) competition with each other? There are lots…5 min read·Sep 17, 2018----
Mike HinesChoosing Which T-Shirt to Make FirstIn my last post, I wrote about how T-Shirts can help devs create additional revenue streams from their existing IP. I also admitted that I…3 min read·Jun 20, 2016----
Mike HinesT-Shirt Sales for Game Devs? Seriously?Back in September of 2015, Amazon launched Merch by Amazon, a new self-service program designed to help you increase revenue through the…5 min read·Jun 17, 2016--1--1
Mike HinesIndie Game Competitions: New Delights from Old MechanicsI do a lot of judging for indie game competitions around the world and I’ve had the unique pleasure of seeing hundreds of very strong…3 min read·Jun 15, 2016----
Mike HinesPart 10: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’tIn the previous article in this series, we looked at how lowering barriers to new app sessions paves the way for more sessions, and more…3 min read·Jun 13, 2016----
Mike HinesPart 9: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’tIn the previous article in this series, we saw how making it easier to buy resulted in a lot more sales; a conclusion that is not rocket…3 min read·Jun 10, 2016----
Mike HinesPart 8: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’tIn the previous article in this series, we saw how differentiating offers to users based on their time in game works well for the top 50…3 min read·Jun 8, 2016----
Mike HinesPart 7: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’tIn the previous article in this series, we saw how teaching customers about your IAP items and how showing them how to use those items…2 min read·Jun 6, 2016----
Mike HinesPart 6: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’tIn the previous article in this series, we saw some stats that help drive smart app design, including the importance of securing day 1…2 min read·Jun 3, 2016----
Mike HinesPart 5: What the Top 50 Games Do With In-App Purchasing That the Rest of Us Don’t5 of 10 in a series2 min read·May 11, 2016----