Home Pricing Strategies

There are 2 main strategies that people take when pricing a home/apartment:

1. Price it over the market so you have some “wiggle” room and be able to negotiate. You also, have to drop prices accordingly if the market isn’t responding to you

2. Price it under the market to entice extra interest in the apartment. You then have to peg the interest against each other for the sake of creating a bidding war.

Both of these strategies can work, it really ultimately depends on the client you are representing and their personal time-frame.