ModulTrade and Unchained Carrot unite efforts to bring blockchain-based loyalty programs to everyday life
ModulTrade and Unchained Carrot combine forces to bring an exciting new era of reward-based marketing. By integrating Unchained Carrot’s services into ModulTrade’s value ecosystem, ModulTrade users will be able to benefit from state-of-the-art loyalty marketing solutions. Sellers on MT Market will be able to better engage their customers by rewarding them for their purchases, while buyers will have a wide range of options for what they can use their tokens for.
More information on how crypto tokens can be used in e-commerce 👉is available here.
Reward-based marketing is a proven way for sellers to improve their engagement with customers and to build a loyal clientele. Unchained Carrot is taking this established scheme one step further by building their solution on the blockchain. Not only does this provide greater transparency for loyalty programs, but it also makes it possible to aggregate loyalty programs of different vendors. This creates higher value for the loyalty token holders through a bigger network and higher acceptance rate.
The integration of Unchained Carrot’s solution into MT Market will enable:
- Businesses to launch marketing initiatives based on tokenized rewards. This could take the shape of:
- Fungible tokens (e.g. cashback denominated in crypto tokens which can be used for future purchases).
- Non-fungible ones (e.g. tokens linking to special offers or access to special contents of a product).
- Buyers to get higher value for their purchases in the form of loyalty tokens that can be used for future purchases or exchanged. Therefore, buyers are not necessarily “locked-in” with their loyalty points.
Thanks to the deep integration of MT Wallet and MT Market, the exchange of the loyalty tokens will be very easy and straightforward, with only a few clicks in MT Wallet.
For further info on our solutions on the MT Market, or just to say hello, contact us at hello@modultrade.com. You can also:
Download our free guide to e-commerce on the blockchain.
