With blockchain we have the opportunity to shape the internet in a more ethical way. Social media trends are shaping an internet with apps on the blockchain that are transforming what’s possible with content and user-generated-content. As a digital marketer and entrepreneur I’ve spent the last few years working on…

At the WOM Protocol we are creating an Ad-free experience for user-generated marketing channels and apps. Watching the saga of WhatsApp’s inability to monetize has been peculiar. Facebook is already exceedingly profitable but has missed out developing WhatsApp into a super app, in spite of having over 1.5 Billion users. …

By Melanie Mohr on The Capital — There are many blockchain stories worth following for the new year and the new decade. Here are some that caught our eye at the WOM Protocol where we are building the future of word-of-mouth and self-sovereign marketing. We are pioneering a contribution to social commerce that’s Ad-free and creating a…

At the WOM Protocol and YEAY app we are always looking at how the consumption of apps and content ecosystems are evolving. How consumers and young people use apps differently is changing the world and how our attention is shared globally and digitally. 2020 is going to be an exciting…

Tokens could provide a new model of honesty online in a word-of-mouth Renaissance. — In 2020 we are going to see a more honest influencer marketing and word-of-mouth push in digital transformation on social media. …

I recently had an AMA organized by TokenGazer Inc together with the incredible Sunny Ng, CMO of Bithumb Global.

Korea Blockchain week inspires with the aura of innovation that radiates from Seoul, South Korea. — Attending Korea Blockchain week gives me new insights into the future of blockchain and E-commerce in South Korea. When a country puts “technology” first what happens to innovation is also predictable. As the founder of YEAY and WOM Protocol apps, I’m always looking at how Gen Z are being innovative…

September 27th to October 4th, 2019 — In recent years, South Korea has blossomed in education, technology, and innovation. Seoul is consistently ranked as one of the world’s “leading digital cities” and a “tech capital of the world”. South Korea has also been among the world’s most technologically advanced and digitally-connected countries. Therefore, to me, it’s no…

So we need to uplift a new job called content “Authenticator” to help AI become more human again. — In the future of digital transformation platforms and blockchain ecosystems that want to remain honest, we will need to have optimized AI-human systems. What does this really mean? As Instagram contemplates taking the “like” out of its platform gamified for influencer marketers that can lead to deception, illegal practices, and…