Facebook Trending has always been broken, and I’m glad other people have cottoned on!
Facebook have always been able to find a way to compete with the biggest and best threats to it’s supremacy. When Instagram came along it dropped $1 billion to make it part of the Facebook family. Snapchat has rebuffed all offers to be absorbed by the social media giant so Facebook tried making it’s own imitation apps and then just decided to make Instagram stories when they failed. When Twitter was making solid inroads Facebook altered the news feed helping keep people aboard.
There is one thing Twitter has though that Facebook has not yet been able to replicate efficiently, and that is their trending topics. Head onto Twitter trending topics and you can see the heartbeat of the internet. What people are talking about, where they are talking about it and how many people are talking about it. I’m not going to say it’s a perfect representation of the chatter on the internet as we have seen accusations that trends have been censored at various times, but it’s it seen as a dependable bell weather of the world wide web.
And then we have Facebook,
Above is a screen shot of the current trends I am being shown.
We have 1 million people talking about Rihanna, something to do with Drake, 670k talking about Chris Brown and I don’t even want to know what he is up to. 34k about Lucas Perez signing for Arsenal and Dappy still finds relevance on Facebook trends.
Natalie Cassidy had a baby a day ago and for some reason is still on my trends even though only 1.2k people are talking about it.
Sorry 1.2k people a trend does not make.
Not when they are 1.7 billion people on Facebook.
With the amount of daily users on Facebook it’s trends should be a much better indication of what is being spoken about on the web than it currently is.
From the people it just fired to the algorithm that flopped Facebook can be doing better.
It’s a shame. The data is there, the people are there, but it keeps on trickling down too slowly and too late.
If Facebook want to do it correctly, they will. That company wants to be the biggest and the best and is ruthless in achieving those goals. Now that everyone is seeing “Trending” is broken will the right people at Facebook do something about it too?
