“What the bulldozers and dump trucks did wasn’t important, I said, so long as they did a lot of it.” (pg. 214) - When Trump was trying to secure a partner for his Atlantic City casino, he wanted to appear like it was a lot further along in construction than it actually was. So he instructed his site supervisor to bring in equipment from all over the state to simply appear busy, even if that meant digging a hole and filling it in again. This method worked, and the master persuader got what he wanted. Scott Adams’ (the Dilbert creator) has written some incredible pieces about Trump’s persuasion techniques. This anecdote shows Trump has been working at a high level for a long time.