Take Your Marketing Career to the Next Level

With This Advanced Social Media Marketing 2-Day Course at @UCSCExtension Silicon Valley.

Friday, April 8 & 15, 2016

Register here to reserve your seat

Course Description

This course provides a pragmatic approach to achieving measurable marketing goals.

Overview:

  • A review of established and new tools, technologies and trends
  • Creating measurable ROI with SMART goals and metrics
  • Choosing the right platform for your target audience
  • Increasing audience awareness, customer engagement and conversion rates
  • Leveraging communities for product ideation and improvement
  • Creating a winning social media marketing strategy and executable plan.

More Details on the course here.

EXPERT GUEST SPEAKERS:

Sudha Jamthe

Topic: “Social Media and the Internet of Things (IoT)”.

@SuJamthe

Xavier Davis

Social Media Superhero at @eClincher

Topic: “Manage, Organize & Analyze your Social Media Presence.”

Rodrigo Espinosa

Founder, Huddle Agency, Adjunct Instructor UC Berkeley & Presidio Graduate School.

@RodFE

Topic: “How Social Media has Turned Marketing Upside Down.”

Gauthier Vasseur

VP of Marketing at Trufa & Instructor Stanford Continuing Studies

Topic: “#GrowthHacking Tools and Techniques: Social Media and Big Data”.

@GauthierVasseur

Register here to reserve your seat

For questions, feel free to contact me at @NaThomson or leave a comment on this blog.

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Tags: #UCSC, Career, Continuing Studies, Digital Transformation, Education, Promotion, Silicon Valley, Social Media Marketing Strategy, UCSC Extension

Originally published at www.marketingxlerator.com on February 9, 2016.