nateybakesDoing Time In WeChat Jail“You gotta lower your ideals of freedom if you wanna suck on the warm teat of China”7 min read·Oct 9, 2019--1--1
nateybakesHow Chinese Influencer & Celebrity Marketing Is Going GlobalI was invited to speak about China’s influencer and celebrity marketing scene for an American Chamber of Commerce event not long ago. The…12 min read·May 29, 2019----
nateybakesTikTok’s Growing Pains In The West: Attack of the MemesTikTok has its eye on world domination. After hitting critical mass in China (known as Douyin/抖音, locally), it made its way into Southeast…7 min read·Oct 16, 2018----
nateybakesSilicon Valley Adopts Chinese Censorship TacticsAlex Jones and InfoWars were banned from Apple, Spotify, Facebook, and YouTube in near unison on August 6th, 2018. The reasoning: violation…9 min read·Aug 7, 2018--1--1
nateybakesNo, Shanghai Isn’t The Next Silicon Valley — Watch Shenzhen & Beijing InsteadThere’s this article that’s been flying around lately: “Why Shanghai is the next Silicon Valley — and why you should care”20 min read·Sep 26, 2017--3--3
nateybakesSnapchat Should Be Leading Mobile Payments in the USMobile payments are happening in the US, but it’s nothing like China. You got your Venmo, your PayPal, your Apple Pay, but this is all…7 min read·Sep 9, 2017--2--2
nateybakesYouTube Demonetizing China’s Biggest VloggersI’m in a WeChat group with a lot of the foreign social media talent that’s based in China. This includes a number of YouTubers who…4 min read·Aug 18, 2017--1--1
nateybakesHow Twitter Can Grow Its User BaseI saw yet another article today pointing fingers at Twitter on how it isn’t growing users and that stocks are suffering as a result. Been…3 min read·Jul 27, 2017--1--1
nateybakes30-Second Video View Costs on Facebook vs. YouTubeThe not-so-shocking tale on why Facebook video advertising is way overrated.5 min read·May 19, 2017--6--6
nateybakesFacebook & Reddit Advertising: The New Magazine Print AdI like magazines, but I don’t bother paying for them anymore. Whenever I’m in an airport or bookstore in the US, I’ll always browse the…4 min read·Sep 2, 2016----