Mimoza NaumovskaTop 4 digital advertising trendsThe past several years have witnessed a rapid reshaping of the digital advertising landscape, as all key market players have continued…Jun 26, 2015Jun 26, 2015
Mimoza Naumovska3 Prospects with Automated Media BuyingAdvertising is the greatest art form of the 20th century. — Marshall McLuhanJun 12, 2015Jun 12, 2015
Mimoza NaumovskaBranding with Real-Time BiddingThe introduction of the concept of real-time bidding as a subset of programmatic advertising severely shifted the display advertising…May 28, 2015May 28, 2015
Mimoza NaumovskaTop 3 Benefits of Programmatic AdvertisingIt is common for new concepts to be perceived as rather challenging, and this is especially true when it comes to tech buzzwords — these…May 18, 2015May 18, 2015