Neela JacquesNailing Your Product Launch (And How They Get Fumbled)When I meet with startups, I often hear the same narrative: they have great technology and products but “awareness is low”. They lament…10 min read·Jun 5, 2017----
Neela JacquesStartup Strategies — The Market Concentration FrameworkI wrote in a previous post about the challenge of trying to focus one’s energies as a startup. One question that keeps coming up is WHAT to…8 min read·Jun 1, 2017----
Neela JacquesWhat Are You Trying To Prove Anyway?Breaking through the startup Catch 224 min read·Jun 1, 2017----
Neela JacquesWhen to take a risk: 3 lessons from my first week in VC that can benefit anyoneTaking risks. We all find ourselves having to decide whether to take a risk — whether it is a company investing in a product or feature, a…4 min read·Jun 1, 2017----