Document your story.
One of the things that surprised me the most since I started posting on social media is that there are actually quite a few people that are interested in what I post. Honestly, I didn’t expect that.
My hypothesis always was to document what’s happening. When i started watching GaryVee a few months back he said „document, don’t create“ and it made perfect sense to me.
Many are trying to tell a nice story on social. It’s about having a nice feed, always looking happy and coming Up with an awesome caption. One of the things I found though is that there is only one story worth telling – your story. It’s probably not always glorious but it’s what makes you you and that’s the best story you can tell. Document what’s happening, don’t stage it.