Nik SpellerGoing Freemium (or, the madness of giving our product away for free)We’ve gone freemium!Mar 29, 2017Mar 29, 2017
Nik SpellerWhy automation in influencer marketing doesn’t workWhen you start out in business, the first thing you do is take advice, from everyone, from everywhere, from any source you can get your…Mar 7, 2017Mar 7, 2017
Nik SpellerThe 6 steps of an influencer marketing strategyFor the first two months of this year, we’ve talked a lot about the theory of influencer marketing; over here, on LinkedIn, and in various…Mar 1, 20171Mar 1, 20171
Nik SpellerTwitter is failing — and here are 3 improvements they could makeThis is a departure from my normal reflections on the state of our business; how it’s going, where it’s going, what we’re doing, and the…Feb 12, 20171Feb 12, 20171
Nik SpellerHere’s to the dawn of our new technologyToday seems a good day for getting a post up on Medium. The trains in London are down, my meetings have all been cancelled, and I’m sat on…Jan 9, 2017Jan 9, 2017
Nik SpellerDo one thing well…It’s useful advice from guys at Hiut Denim Co — do one thing well.Dec 13, 2016Dec 13, 2016
Nik SpellerExperimenting in businessI already write about my business, over on LinkedIn. There, I write from the perspective of an expert (or near enough), talking about my…Nov 22, 20161Nov 22, 20161