Nucleus Vision Partners with a Leading Indian Clothing Retail Chain

Leading Indian clothing retail chain Globus Stores Pvt Ltd has announced a partnership with Nucleus Vision to know their customer pulse through our proprietary ION sensor technology. Retailers can access the data of consumers who make a purchase, but not that of those who don’t. Thus, retailers are missing the cut in turning the latter into their customers. Confident of Nucleus Vision’s potential to resolve this problem, Globus signed a partnership agreement.

Addressing the partnership, Mr. Vinay Nadkarni, MD of Globus Stores Pvt Ltd, said:

He said, “Nucleus Vision has got a revolutionary technology that puts retailers and customers on the same page. This solution identifies all the customers who enter the store and very useful for the customers as well.”

Here is the full video testimonial:

Abhishek Pitti, CEO of Nucleus Vision, speaking about the partnership said,

He said, “With over 8 million customers across the country, Globus is one of the largest fashion retailers in India. There are bundles of consumer data going missing. Nucleus Vision’s ION Sensor technology can change this scenario. It will create a win-win situation for both Globus and their customers.”

About Globus:

Globus is a Mumbai based clothing retail chain, belongs to Rajan Raheja Group. They broke into the retail market with their first retail store opened in 1999 and today, with 40 outlets in 29 cities across India. The pioneering retail chain offers a wide range of occasional, traditional, casual, and premium clothing for women and men, together with jewellery and fashion accessories.

About Nucleus Vision:

Nucleus Vision is an Internet of Things (IoT) and Blockchain based customer identification platform that allows brick-n-mortar retailers to identify any customer who walks into a store, in real-time, using Nucleus’ proprietary ION sensor technology. Nucleus ION sensors don’t depend on any RFID, WiFi or Bluetooth, or even facial recognition technologies to operate. Nucleus empowers retail stores with the intelligence layer of customer data, that was till date only limited to online e-commerce experiences.

Founded in 2014 at Harvard University, Nucleus (formerly known as Bell Boi Inc) is backed by Tim Draper, Reliance Capital, IndusAge Partners, and several other prominent industry players. Nucleus has over 30 employees spread across San Francisco and India.

For new updates on our growing list of partners and new developments in the Nucleus Vision ecosystem, Stay tuned to our official channels on

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